Digital nations: An actual use case for the Metaverse? As the oceans rise and threaten to engulf the low-lying island nation of Tuvalu, its people have come up with an innovative... byLeisel GrimesMarch 15, 2023
No more knocking down: Is discounting dead? Sales used to be functional. A natural go-to when stock really wasn’t selling. Now, it seems like everything’s (robot voice)... byLeisel GrimesMarch 15, 2023
Warfare or fair play? Why it’s a good time to talk about competitor marketing In the current landscape, “unethical” is a very loaded word. You might hear it in reference to open-pit mining, selling data,... bySamMarch 14, 2023
Another one bytes the dust: The difficult shift from digital to physical products Google generates $200 billion a year. It also crashes out of new product launches spectacularly and regularly. When both of... byLeisel GrimesMarch 15, 2023
Go to Market Indirect competitors: A direct threat? Businesses have an average of 25 competitors. It’s probably easy to name 10 of your direct and 10 of your indirect competitors.... 4 minute read
Big Picture Dark waters for the economy: Black Swans have landed Don’t you hate it when whispers become warnings? Several leading VC firms have now published their grave concerns about the... 10 minute read
Big Picture 10 types of innovation to take you into the 3rd industrial revolution Everyone seems to have a different definition for innovation. Who’d have guessed that every form of it fits neatly into 10... 5 minute read
Go to Market Why two-sided marketplaces are so awkward The 2010s were the era of the two-sided marketplace. eBay set the stage in the years before; Uber, AirBnB, and Amazon swept in... 5 minute read