TikTok: The unofficial growth engine? In a time when 15 year old influencers can cause a national shortage of Cerave skincare products, viral success on the For You... bySam HendersonJuly 29, 2022
When unicorns become war horses: A layoff bloodbath is looming The markets are underperforming, inflation is rising, a recession is rumoured, and now workers are becoming the first... byTom LawJuly 15, 2022
Our LTR with technology Humans are never more fickle than when facing new technology. We fear the unknown. We're hostile to new inventions. Then... byTom LawJuly 15, 2022
5 things your investors notice Investors like big profit potential and lots of data to prove it. But for founders at seed stage, these are tall orders to... byTom LawJuly 15, 2022
Go to Market All bark, no bite: why it’s time to stop inflating metrics It seems that every week, new allegations of financial misconduct are encircling companies. Allianz has just been fined over... 4 minute read
Playbook How storytelling can replace sales figures When your investors don’t have revenue stats to buy into, you need to give them a story. That story should have a beginning, a... 4 minute read