Just getting started: how Ukraine’s startup scene is weathering the war Ukraine has been physically and socially decimated and 5 million citizens have fled. Amidst the turmoil, some up-and-coming... byTom SmalleyAugust 29, 2022
Ecommerce: the digital version of the derelict shopping mall? Entertainers and salespeople have a lot in common. They’re both charismatic, convincing, and highly influential. So it follows... byWahid TashkandiAugust 29, 2022
Web 3.0: who controls the new internet in a capitalist world? Decentralising the web promises transparency and equality. But if Big Tech and VC firms are the ones building and investing in... bySam HendersonAugust 29, 2022
The chains that bind: a stormy future for cross-border trade The global population is already a pretty big customer base. Add the pressures of pandemics, wars, and climate crisis, and... bySam HendersonAugust 17, 2022
Playbook How storytelling can replace sales figures When your investors don’t have revenue stats to buy into, you need to give them a story. That story should have a beginning, a... 4 minute read
Go to Market Catching elephants: why your startup should go after big game Startups are notoriously shy to chase incumbents for sales. They’re intimidating, and hard to catch. But it only takes one or... 6 minute read
Go to Market A practical guide to harvesting “thick” data Customers are getting more and more slippery. They know if service is free, they're the product, and they withhold their data... 4 minute read
Go to Market It’s a match: why now’s the time for startups to court government contracts Startups and government contracts have a habit of avoiding each other like exes at a cocktail party. Large and well-established... 5 minute read
Go to Market Why two-sided marketplaces are so awkward The 2010s were the era of the two-sided marketplace. eBay set the stage in the years before; Uber, AirBnB, and Amazon swept in... 5 minute read
Go to Market Red, Blue and Pink oceans: How choosing the right waters can stop you sinking Startups are constantly being told to “do things differently”. Blue Ocean Strategy is one of the few frameworks that actually... 7 minute read
