Digital nations: An actual use case for the Metaverse? As the oceans rise and threaten to engulf the low-lying island nation of Tuvalu, its people have come up with an innovative... byLeisel GrimesMarch 15, 2023
No more knocking down: Is discounting dead? Sales used to be functional. A natural go-to when stock really wasn’t selling. Now, it seems like everything’s (robot voice)... byLeisel GrimesMarch 15, 2023
Warfare or fair play? Why it’s a good time to talk about competitor marketing In the current landscape, “unethical” is a very loaded word. You might hear it in reference to open-pit mining, selling data,... bySamMarch 14, 2023
Another one bytes the dust: The difficult shift from digital to physical products Google generates $200 billion a year. It also crashes out of new product launches spectacularly and regularly. When both of... byLeisel GrimesMarch 15, 2023
Playbook Striking gold with CX Excellent customer experience is not just a friendly customer service call centre. It's about seamless design, authentic... 3 minute read
Frontier Web 3.0: who controls the new internet in a capitalist world? Decentralising the web promises transparency and equality. But if Big Tech and VC firms are the ones building and investing in... 5 minute read
Frontier A chance at redemption: can tokenising carbon credits save crypto’s abysmal eco credentials? Far outdating crypto, carbon credits have been around since the ’90s. Is the new breed of tokenised credits the future of the... 7 minute read
Frontier Netflix ‘n’ pawn: Flogging off your subscriptions Give people too much choice, and they'll end up choosing nothing. Ban people from password sharing and you might just get your... 4 minute read
Frontier Blockchain: an unlikely balm for the music industry’s broken heart? Spotify drama has been in the news for almost a decade, ever since 23-year-old Taylor Swift’s rebellion against the meagre... 4 minute read
