Digital nations: An actual use case for the Metaverse? As the oceans rise and threaten to engulf the low-lying island nation of Tuvalu, its people have come up with an innovative... byLeisel GrimesMarch 15, 2023
No more knocking down: Is discounting dead? Sales used to be functional. A natural go-to when stock really wasn’t selling. Now, it seems like everything’s (robot voice)... byLeisel GrimesMarch 15, 2023
Warfare or fair play? Why it’s a good time to talk about competitor marketing In the current landscape, “unethical” is a very loaded word. You might hear it in reference to open-pit mining, selling data,... bySamMarch 14, 2023
Another one bytes the dust: The difficult shift from digital to physical products Google generates $200 billion a year. It also crashes out of new product launches spectacularly and regularly. When both of... byLeisel GrimesMarch 15, 2023
Brain Game Is corporate wellness still an oxymoron? Corporate wellness, employee wellbeing, staff satisfaction… They're not new terms, but they have taken on a whole new... 5 minute read
Brain Game Relax: no one will steal your idea Some startup founders are rabidly protective of their ideas. Their dreams are haunted by the fear of their intellectual... 4 minute read
Brain Game Why it’s time to stop taking advice from successful people When we seek advice on startup success, we tend to turn to the winners. We buy books by business gurus and power through... 6 minute read
Brain Game You don’t need to be a unicorn to fly To go full unicorn is the stuff of startup dreams. But a dangerous mentality is emerging alongside it. If you're not shooting... 4 minute read